I am such a design nut and a sucker for beautiful packaging. Package design is an essential part of branding and graphic design. The right packaging can get you noticed which in turn can boost sales. But the wrong packaging will get your product quickly placed on the bottom shelf (product graveyard) or worse - off the shelf altogether. No one aspect of fashion relies as heavily on product design more than fragrances. Yes, it has to smell good but a pretty bottle is what gets our attention. We women, we love pretty things.

So I searched around for the most amazingly beautiful perfume bottles from then and now (debut year information via The Fragrance Directory). Here are my favorites:


Pivoine (Debut: unknown), Yves Rocher {image via beckerstreet.com}



Angel (Debut: 1992), Thierry Mugler {image via perfume.com}



El Lattarine (Debut: 2008), Serge Lutens {image via www.townandcountrytravelmag.com}



Betsey Johnson (Debut: 2008), Betsey Johnson {image via www.perfume.com}



Tropiques (Debut: 2008), Lancôme {image via www.antiques.dk.com}




Perles de Lalique (Debut: 2009), Lalique {image via www.saks.com}



Paloma Picasso (Debut: 1984), Paloma Picasso {image via www.perfume.com}




Omnia (Debut: 2005), Bulgari {image via www.perfume.com}




Nacre (Debut: 2001), Jean Patou {image via www.99perfume.com}



L'Eau d'Issey (Debut: 1992), Issey Miyake {image via www.perfume.com}



Le Jade (Debut: 1923), Roger et Gallet {image via www.antiques.dk.com}



Eau de Cologne Imperial (Debut: 1853), Guerlain {image via www.beckerstreet.com}



Daisy Blooms (Debut: 2009), Marc Jacobs {image via www.perfume.com}



Columbia Poppy (Debut: 1920s), Girard & Cie {image via www.antiques.dk.com}



Bijan (Debut: 1987), Bijan {image via www.perfume.com}



Be Delicious Night (Debut: 2007), DKNY {image via www.perfume.com}



La Heuer Bleue (Debut: 1950), Guerlain {image via www.beckerstreet.com}